The Siren
The Siren
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Privacy Policy

 

1. Who we are

The Siren ( “we,” “our,” “us” ) is an independent arts-media platform operated by Kat Knutsen in New Bedford, MA, USA.
Site: https://www.thesirennb.com
Contact: thesirennb@gmail.com 

2. Information we collect

Info you provide Name, email address, social-media handles, artist statements, survey responses Newsletter sign-up forms, contact forms, Google Forms interviews 

Automatic dataIP address, browser type, device ID, pages visited, time spent, referring URLCookies, web beacons, GoDaddy / Google Analytics

Payment data (future Shop / ticketing)Billing name, address, partial card digitsSecure checkout providers (e.g., GoDaddy Payments, Stripe, PayPal)  


3. How we use your information

  • Send newsletters, reel releases, and event updates you opted in to receive 
  • Publish artist features or interviews you have agreed to share 
  • Respond to inquiries or comments
  • Analyze site traffic and improve design / content 
  • Show limited, Siren-related marketing (never spam or sell your email list)
     

4. Legal bases (GDPR visitors)

We process personal data when:

  1. You give consent (e.g., ticking “Subscribe”). 
  2. It’s necessary for a contract (e.g., processing a shop purchase). 
  3. We have a legitimate interest (e.g., preventing fraud, measuring readership) that doesn’t override your rights.
     

5. Sharing & disclosure

We share data only with trusted service providers who help us run The Siren, bound by confidentiality:

  • GoDaddy (website hosting & analytics)
  • Email-marketing platform (e.g., GoDaddy Email Marketing / Mailchimp)
  • Payment processors if you purchase merch or tickets
  • Legal or governmental authorities only if required by law
     

6. Cookies & similar tech

We use cookies to:

  • remember preferences (e.g., dark-mode, language),
  • understand which articles get the most love,
  • embed Instagram reels or YouTube videos smoothly.
     

Your choice: most browsers let you delete or block cookies in settings; the site will still work, but certain features (analytics insights, social embeds) may degrade.


7. Data retention

  • Newsletter list: until you unsubscribe
  • Contact-form messages: up to 24 months for follow-up
  • Analytics logs: typically 26 months (Google default)
  • Financial records: 7 years (IRS compliance)

We delete or anonymize data once the retention period ends.

8. Security

We use HTTPS encryption, strong passwords, and GoDaddy’s built-in firewall. No method is 100 % secure, but we strive to protect your data like we protect our own artwork.

9. International transfers

Our servers are in the United States. If you access the site from outside the U.S., you agree to the transfer of your data to the U.S., where privacy laws may differ from yours.


10. Third-party links

Our articles may link to external galleries, artists, or social-media sites. We can’t control their privacy practices, so review their policies before sharing information there.

11. Changes to this policy

We may update this page periodically. Major changes will be announced via a banner on the site or an email to subscribers. Continued use after changes means you accept the revised policy.

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